Digital Marketing Regulation: WHO’s Bold Strategy Against Harmful Product Promotion
The World Health Organization is developing bold strategies to combat harmful digital marketing across global platforms. Their comprehensive initiative targets dangerous product promotions for tobacco, alcohol, unhealthy foods, and breastmilk substitutes. By creating innovative policy frameworks and educational resources, WHO aims to protect vulnerable populations, especially young people, from aggressive digital marketing techniques. The organization recognizes the rapid evolution of digital marketing and seeks to provide practical, adaptable regulatory solutions. Their approach represents a crucial step in safeguarding public health in an increasingly digital world.
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